Video production is a relatively new field, newer than advertising or public relations, for sure. That being said, there are constant changes being made to the video world. Professional videography, in the past, was produced through a number of videographers that were grouped into teams. Each member of the team was specialized in a certain aspect of production. For example, there would be a separate person to shoot footage, a separate person to work the lighting for the set, a separate person to direct, a separate person to edit the footage, etc. With the realization that these skills can be combined and maintained solely, companies now understand that they can pay less for what they need or the videographer can capitalize by not splitting the earnings. This has morphed much of the video world into “one man shows”. The videography areas that this has come to intensely are news, documentaries, and commercial.
What this means for people seeking jobs in those specific fields and most others, I’m sure, is that rather than just mastering the aspect that they enjoy the most, they will need to master them all. To make any headway and be completely open to job positions, they will need to be able to do every aspect of videography on their own. How is any of this possible, though? How would you have the money to buy every aspects equipment?
The beautiful thing about advanced videography and being decades into the industry is that equipment is now condensed and less expensive. Individual videographers can now compete with large videographer companies, because the playing field has been leveled. It is more about skill and less about having the most hi-tech equipment. Individual videographers have access to that. This should bring an immense amount of hope to any aspiring videographer.